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There are 2.2 million apps available on the App Store, and 2.8 million on the Google Play Store. There’s no way to try out all of them, and less than 2% of the apps integrate with each other at all. Not to mention there are hundreds of alternatives for every app you use already, and some might even be life-changers you can’t switch to because all of your data is already in another app.

Loop completely changes this scenario. On Loop, all apps use a common data source, so integration is built-in to every single app. Not to mention you can easily switch apps because your data is the same. And unlike an app store that you need to download all these apps for, you can pick and choose how much of an app you’d like.

What Loop Solves

Proliferation of discrete apps in your life (or devices)

It’s rare that people can get what they want, when it comes to software. That’s because nowadays the features you get are the features that an app gives you, no more and no less. That’s there are so many different apps that do slightly different things, just for a different environment. If someone who can’t program wanted to put together some features and make an app specialized for their needs, that would be impossible.

This fact is what sets Loop apart from other apps. The ability to combine features that you want without needing the bloat of an entire app means that you can piece together your own app, similar to how you order what you want and put it together at a Tapas bar.

The difficulty of switching to new apps due to legacy data

Nowadays there are new products launching left and right. Sometimes, these products would be completely life-changing for your workflow, but the problem is that you can’t leave what you already use.

Blocks change that. Apps on our platform all use the same data source, so your data won’t be a casualty when swapping to new services.

The lack of integration between apps

Or let’s say that you have the latest and greatest “to-do” tracker, that packs so many more features than the one you used to use. However it doesn’t integrate with Slack, which you use for messaging.

On the Block platform, integration isn’t something that an app needs to add. It’s already baked into the app as soon as it’s created.

The inefficiencies (and annoyances) of using multiple apps of the same kind

Maybe you and your friends recently switched to an amazing new messaging app; but now you need to juggle between yet another messaging app to talk to people who haven’t switched.

On the Block Platform you don’t need ALL of an app, you can just choose what features you want. That way if you only stayed with an app because of a small group of people, you wouldn’t have any of the excess bulk.

A Lego Analogy

Think of Blocks as similar to Lego blocks. Each Lego block comes as a small piece that anyone can use to create the shape they want to create (however big or small). Except that these Blocks are not programmer functions but apps that have been created using the Block Platform. Blocks behave just like Lego blocks where shapes, fitments, colors come standard and inherently usable with other Lego blocks.

What Loop Is

Loop is an online platform of individual nodes called Blocks. Blocks all have the same fundamental properties, such as permissions and types. The power of Block Technology comes from the fact that Blocks have other Blocks as properties, which creates an extremely modular structure, which in turn provides many advantages over how things work today in the online content sharing world.

Each Block has a type associated with it. Simple types include Text and Numbers. Complex types are so feature-rich that they can replace the apps you use today. The types that Loop will produce first are Chats, Tasks, and Documents. Blocks are like micro-apps within Loop, that have the bonus of being built up of Blocks.

Diagram illustrating the differences between how apps work vs how Blocks work.
            There are many apps in the app model, while the Block model has the functions individually.

In addition, using this modular architecture, complex apps can be broken down into simple transportable pieces. Take embedding a quote from a document for example. Today, one option is to link to the document, so that readers can find the original document. Another option is to copy and paste the quote itself, which creates redundancy and requires extra work to keep the quote updated. With Loop however, one can embed a Quote Block (quote1) directly into one’s Document Block (document1). Each time a user changes quote1, document1 will automatically inherit the change!

Diagram illustrating the differences between a traditional messaging app and a chat block.
            The chat block is composed of many other blocks, while the messaging app is full of links and bad functionality.

Loop will be available as iOS, Android, and web applications, powered by an Open API (located at api.loop.page).